Web Design, Internet Marketing, and SEO News

by seenBEST Web Design in Phoenix, Arizona

RSS feed for seenBEST Web Design news Entries (RSS)
Comments (RSS)
About Us
Log in
POLL QUESTION:  

Which social network do you use most often?

View Results

Loading ... Loading ...

Posts Tagged ‘social’

Google +1 Button Comes to Adwords Ads

Tuesday, June 28th, 2011

Google has just released a notice to Adwords account managers that the Google +1 (plus one) button will soon be integrated with all Adwords ads. The news from Google states the following:

 

Adwords makes use of the Google +1 button“In the coming weeks, your search results and ads on Google will include a +1 button, which users can click to recommend your ads. You don’t need to make any changes to your account in order to take advantage of them. The final landing page URL of your ads can also appear on the Google profile of any user who +1’s your ad.”

 

As previously discussed in our recent article, Google 1 (Plus One) Button | How to Add to Your Website , social appears to be ramping up to change traditional search forever.

 

Google has declared that the +1 integration with Adwords will modify the way other users see the ads displayed while searching. In their own words, “Think of the +1 button as a way for fans of your business to recommend what you offer, for all their friends and contacts to see.” As you imagine, this will have major ramifications for advertisers on Google.

 

To learn more about what’s changing and how +1 works, visit the AdWords Help Center. To add the +1 button to your site, visit the +1 button tool on Google Webmaster Central.

 

 


>> Did you like this article? Ping it!

 



seenBEST Web Design

Web design tips for women focused product and services websites

Tuesday, September 7th, 2010

Being a woman myself, I know the importance of making your business website ‘just right’ when it comes time to market women only services.  Imagine that you own a fashion products business with women are your prime customers. What types of subtle and not so subtle design elements should be included to appeal to your target customer? This consideration must begin at the very early stages of design, and carry itself throughout the entire project in order to reach maximum conversion rates.

Some key elements will matter more to a site targeted at women and must be kept in mind: Attractiveness, content friendly, understandable, eye catching, and customer focused. Women are not a fan of boring websites, and the quickest way to turn them off is to produce a bland or boring look. Web pages that represent social aspects, including pictures of other women using and enjoying your products, will add a lot of value to your project.

My experience thus far with website design and online marketing has taught me of one sure-fire way to impress female customers: video marketing. The use of compelling and relevant videos on your website will do wonders for building word of mouth marketing amongst your clientele. Video marketing and media linking is just another tool in the SEO toolbox, with value that goes far beyond page rank. Marketing to women using video is especially important because women like to see body language and expressions. That level of business to client interaction is impossible when using static images alone.

Decision making processes with women are, of course, very different from men. Color schemes, styles, images and videos are processed differently in the female mind. It is important to hire a web design firm that understands these subtle differences when developing websites for gender specific products. Everything from the inclusion of emotional elements to Social Networking geared towards relationship forming can be on the table and open for discussion. The modern website has become a wonderful source for word of mouth opportunities. Provide a home for women on your website and you will find that they’ve started to recommend your website to other women, all on their own.

For intelligent websites that marketing products and services effectively, based on the needs of your business, visit seenBEST Web Design. We are your best solution when you want the best website and you need it to be seen.



seenBEST Web Design

Need a digital presence for your business?
Piece of cake! Call Us Now (480) 256-9010


Request a Free Quote

NAME:*
EMAIL:*
PHONE:*
MESSAGE:*
CAPTCHA*