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Posts Tagged ‘cutting-edge’

SEO – The Fast Track to Business Profits

Tuesday, September 7th, 2010

Of all forms of marketing available to your business, effective SEO is the MOST effective and least costly method to keep you moving towards further growth, success, and profits. So many companies have struggled with growth in this economy. Yet, I have personally watched businesses reach record profits, even through a recession. The secret has been the same for all, strong online presence. It’s true that if you supply effective SEO your business website you will grow. The reason is simple. Most businesses, your competitors, do not yet grasp the importance of the internet on the mind and purchasing habits of their target clients. That makes it easy for the few that ‘get it’ to rake in record profits.

Linking your business sites to relevant areas where customers will be searching for your services is a difficult task. There are many factors involved, and an entire industry of specialists has been formed to make sure that your website beats out the competition. If growth is your goal, you should immediately seek out these experts and ask them to start marketing your business to your clients today. But the secret to selling online goes beyond just knowing where the customers are searching. Your website must become a digital handshake between you and your client. You need a compact, easy to use website that has been optimized for your target client and marketed to the right people.

So many website providers today focus on only one element of the process. They either design a website, or they market your website. Rarely do you find a company that does both, and does them both well. However, that’s exactly what you’ll need to be a success. It does little good if people find your website only to turn away because they aren’t getting the information they need from your pages. It also does little good if your website is perfect, but can’t be found by your customers.

It’s time to upgrade the techniques of your outsourced web team. Look for companies that utilize cutting-edge online marketing strategies, combined with effective page design, and are willing to sit down with you to understand your business and goals. These elements are crucial to making your efforts count. Year by year I have observed new trends in the website industry. Your website solutions provider must stay on top of the latest and greatest methods and incorporate new ideas when promoting your business.

Website Marketing and Design

Web Marketing Elements

After all, this is the future of your business on the line! If your website company cannot explain to you the benefits of SEO, blogging, tweets, social media, landing pages, click tracking, page speed, custom search, Google caffeine, article distribution, video linking, or PPC, it’s time to find another company. Further, if they can’t demonstrate to you effective past performance, you also need to move on. In today’s economy, time is too short and the risks are too large to play games with your ROI.

Once you find that company that is willing to sit down with you, work with your business, and knows all elements of the industry – both online marketing and page design, keep them. They will keep your business on the fast track to profits.



seenBEST Web Design

Computer Repair and IT Support Company my PC Techs Announces New Web Design, SEO, and Online Marketing Division

Monday, September 6th, 2010

Phoenix, Arizona, September 06, 2010

my PC Techs, privately owned provider of expert computer repair and IT support solutions, today announced a new web design and online marketing division. The new division, “seenBEST Web Design,” will specialize in web design, website development, search engine optimization, and online marketing. my PC Techs has provided expert computer repair and website solutions for several years under the single brand my PC Techs. The decision was made to offer web site design, SEO and internet marketing solutions under a new product name, separate from computer repair services, due to rapid company growth in both areas. As a result, both companies are now in an even better position to continue building upon their reputation of exceptional customer service and affordable pricing to new and existing business clients.

With a complete range of website solutions, seenBEST Web Design seamlessly blends traditional website design and development services together with cutting-edge online marketing and website promotion technologies. The result provides clients with websites that not only look amazing, but also get found by prospective customers, resulting in increased sales and leads while drastically reducing advertising costs.

Here is an overview of services now provided by seenBEST Web Design:

Web Design and Development Solutions

  • New Website Design
  • Web Page Redesign
  • eCommerce and Online Shopping Carts
  • ColdFusion, PHP, .NET Programs
  • Blogs, Forums, Web Applications
  • Custom MS SQL and MySQL Database Solutions
  • Content Management Systems (CMS)
  • Joomla, WordPress, and Magento Development
  • Web Hosting and Domains
  • Email Services
  • Flash, Animation, and Web Video

Search Engine Optimization and Online Marketing Solutions

  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Landing Pages
  • Usability and Site Analysis
  • Local Search, Targeted Search Solutions
  • Pay Per Click (PPC) Campaigns
  • Keyword Research and Development
  • Social Media Marketing
  • Email Campaigns

The Founder and co-owner of both my PC Techs and seenBEST Web Design, Andre Morris, explains the company change: “We are excited about the creation of our new division for web services. Whereas my PC Techs on site technology services are primarily offered to clients in the Phoenix metro area, and Arizona, seenBEST Web Design will allow us to open up our marketing efforts to a national audience. We believe that our new business structure will make it even easier for us to help business owners reduce costly and ineffective print, radio, and television marketing campaigns with low cost, highly effective website and online marketing solutions.”

Unlike traditional web design companies, seenBEST Web Design staffs a team of online marketing and social media experts and is more of an online marketing agency than just another design firm. Their positioning statement, “When you want the best website. When you need it to be seen.” is an accurate summation of the types of services they provide. They aim to educate business owners of one fact: A website is worthless if no one ever visits it. Unfortunately, many businesses fall into the trap of overpaying for website design and development and wind up with a fancy website and little else. This is due, largely in part, to the fact that most web site design companies know very little about online marketing. As a result, they fail to mention these important options to prospective clients.

seenBEST Web Design goes far beyond basic web design services and combines web site design packages with online marketing and search engine optimization. During an initial free consultation, clients will work with a seenBEST Web Specialist who will explain all of the various options available and will help put together a custom design and marketing package based specifically on company objectives and budget. The result is an amazing website complete with integrated online marketing solutions.

For information on web design and online marketing solutions provided by seenBEST Web Design, the company can be contacted by phone at (602)-456-0150 or visit the website at www.seenbest-web-design.com

###

Contact Information:
Sabrina Pellegrino
602-456-0150
sabrina@mypctechs.com
http://www.mypctechs.com


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seenBEST Web Design

SEO – An effective way to organically press release your products

Friday, September 3rd, 2010

I’ve been in the SEO and web design business long enough to witness first hand the power for true SEO and the positive effect it can have on a business. Whether your website is already public, or still under creation, it is very important to invest in good SEO as soon as possible.

An example of what is possible is the Google search for Affordable Phoenix SEO. Our company, my PC Techs, appears anywhere from three to four times on page one for this search term, depending on the time of day. That’s three or four links at the SAME TIME on page one. Being on the first page of search results in this way increases our chances of gaining the business of anyone who searches for that term considerably.

Imagine you are launching a new product of your business and you are thinking of ways, including press releases, to make the news public. It can get costly to promote through paid channels, unless your website already generates significant traffic organically. When you begin to generate organic traffic, your announcement has just become easier. The traffic that visits your site will be targeted customers already interested in the types of products your company typically sells, and thanks to the wonders of social networking sites, those visitors will probably help you in the promotion process.

There have been many changes and advancements with search engine optimization and website design over the past couple of years. By hiring an affordable, local company to help you stay on the cutting-edge you will be investing in greater profits for your business.I have met many people that come to think of online marketing as an expense. It’s not, when done properly. It is an investment that can return multiple times what you pay out in new income.

Getting Found OnlineWe can help you link blogging, articles, social media marketing, SEM, SEO and other techniques into a strategy that will help you generate traffic. With any new website design, we provide complete SEO and online marketing package options. If you’d like to create a website from scratch ready to go we can help. If you already have a website and need it to turn into a marketing machine, we can also help.

The times are changing and no other marketing method exists that is as powerful as online marketing. Everyone now uses mobile devices and personal computers to locate service providers and products. Don’t be left behind in this digital revolution.



seenBEST Web Design

Web Design and Online Marketing Together for Business Success

Monday, August 16th, 2010

Customer Selecting ProductPicture yourself standing in a supermarket aisle in front of the canned vegetables. You are making a new recipe tonight and it calls for one can of peas. You have never purchased a can of peas before and don’t have a preferred company or brand of peas in mind, so here you are with thirty different cans of peas in front of you to choose from. Each can has a unique label and manufacturer and most of them are exactly the same price. Which can do you pick up?

Next you walk over to the fruit aisle. You want to make an apple pie for dessert and look through all of the red apples in stock. It appears that some of the apples are old – they are withered and stale looking. The fresh apples are bright, crisp and fresh looking. Which ones do you choose for your pie?

Research has shown time and time again that looks sell. When people are presented with a choice between similar products that are similarly priced and offer similar features, they will almost always select the one with the brighter, more colorful packaging. A colorful, shiny label will always outsell a dull, bland one. A shiny, bright apple will sell faster than old fruit.

Studies are also very clear in identifying the unmatched power of the internet for business marketing. Search engines give your business power to place advertisements for your products and services directly in front of your target customers the moment they are searching for you. Google and Bing are supermarkets for business, and your products can be grouped with others in a similar category, just like cans of peas. Now, imagine a client searching the internet for your product or service, but really they are standing in the supermarket in front of cans of peas. What happens when YOUR can of peas (website) is placed on the shelf in front of them, right next to all of the cans of peas provided by your competitors?

Trying to design a do-it-yourself free website for your company, or going with the cheapest possible web design offering from the kid down the street working from his moms garage, is like one of those pea manufacturers handing a child a crayon and saying “Go ahead, design a label for our peas.” There are certain things that a professional marketing company will know about label design that a child will not. Important details will be missing from the final design such as branding, calls to action (buy these peas now!), ingredient labels, and all of the other secrets that are so important to help a consumer make the decision to purchase.

When a business website is designed by an amateur, cheaply without concern for quality, or by a web design firm that does understand online marketing, guess who buys the peas? No one. You could have the best peas in the entire world. They could be juicier, tastier and softer than all of your competitors peas. None of that will ever matter. Your potential customers will never get far enough along with your product to pick up your can of peas, read the label, or take it home to find out what’s inside. Considering the importance of online marketing to today’s business success, you could miss out on thousands of dollars in new sales. At the extreme, based on what your competitors are doing online, your business could fail due to an inability to compete in your industry.

“Build it and they will come” is absolutely incorrect when it comes to a new website for your business. Business web design and online marketing firms such as seenBEST Web Design give your new website the upper hand. New websites designed by seenBEST Web Design are built using cutting-edge technologies and incorporate the latest in coding and marketing techniques. Give yourself more than a new website, give yourself a proven marketing vehicle for your products and services.


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