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Posts Tagged ‘content is king’

Search Engine Optimization is a Connection to New Business

Friday, September 10th, 2010

Search engine optimization services are booming, and for good reason. With Search engine optimization experts guiding your website, your business can extend marketing reach to a maximum¬† number of customers and increase sales at a staggering rate. With practically everyone using the internet now to search for products and services, it’s important to put your website in front of them as often as possible. In most cases, if you wish to grow and increase business, search engine optimization services are one of the very few ways for you to be successful.

seenBEST Web Design, SEO, and Online MarketingSEO is a complex field that is changing every single day. Search engines are constantly updating their ranking techniques while competitors are constantly trying to beat your website and are employing new methods regularly. To pull in maximum traffic for your website, it is essential to hire a specialist that stays on top of these new developments and implements the effective ones for your site. Search engine optimization is about understanding everything about your website, from page content, to blogs, natural traffic, back links, keywords, meta tags, pay per click links and more. Hiring an expert that is familiar with these terms will win you new projects if applied and put to practice properly.

Irrespective of any site promotion techniques you apply, one thing is sure. Content is king. That is the most important concept to keep in mind if your goal is to leave your competition in the dust. Adding business related content that applies pre-determined keywords in articles, page content, and blogs is very important. Customers naturally search by using keywords and key phrases, so it’s imperative to correctly identify what those are and how to best target them.

For information about expert SEO services for your business, visit seenBEST Web Design. Our Phoenix, Arizona company will get your business seen online and increase sales for your company.  We offer professional web design, SEO, and online marketing services.



seenBEST Web Design

Content is King – The Value of Blogging

Thursday, September 9th, 2010
Content is King

Content is King

Let’s face it, the online competition for eyeballs of your target audience is tough for most industries, and it’s getting tougher every day.¬† How can you expect success online when facing challenges from hundreds of people all going after the same prize? The key is content and knowing your industry. So many posts and updates and blog posts days are junk. It seems like anyone will post just about anything, as long as they think someone will spend a microsecond of time to read it. Unfortunately, this leads to a tremendous amount of clutter everywhere. Facebook, blogs, email – clogged full of garbage. The way you push your message through all of this mess and reach your target is by posting quality content, based on real-life experience, and loaded with industry knowledge.

Let’s say you have an amazing new product that you would like to announce to the world. The first thing that most people think they SHOULD do to market that product is start making a multitude of posts and updates in many areas as possible. Linking to the product, talking about the product, trying to convince others of the effectiveness of that new product. However, that is not the way to win over the hearts and minds of new customers. A better solution is for you to start describing experiences. What adventures did you encounter while creating your product? In what ways did your product help a customer, or make someones life easier? People are far more likely to respond favorably to stories of others than they are to a bland, one line promotional pitch.

Blogging about your products and services services is a great way to get the word out. When generating content for your blog, think about tips, advice, and ways you can help your target customers. Engaging customers with stories on your blog is a powerful form of word of mouth marketing, similar to having a face to face conversation. It helps to use that mindset when posting, what would you say to a client if they were standing right in front of you right now? When making blog posts, try to think from your clients point of view and make postings that will appeal to their interests.

Generate your blog posts in this way and you will, over time, build traffic and build interest. Content is King, so make sure your content is relevant and make sure you have a lot of it.



seenBEST Web Design

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